Sprint today announced it is increasing data plan allowances for higher-tier customers in an attempt to compete with AT&T, which recently launched a new promotion that doubles the data available to some subscribers. Sprint also is waiving its existing monthly device access fee until 2015 for new customers. Sprint's double data promotion is available to new and existing customers who sign up by October 31.


Sprint's offer extends to its existing 32GB, 40GB and 60GB Family Share Packs, which cost $130, 150 and $225, respectively. Starting today, customers who sign up for the promotion will receive 60GB, 80GB, or 120GB of data at no extra cost. Similar increases are available to corporate customers on a Business Share plan. Customers can call Sprint customer care or visit a retail store to take advantage of this offer.

Sprint recently introduced its new Sprint Family Share Pack that allows customers to share data across multiple devices. Customers pay a fixed price for an allotment of data that is accessible by up to 10 devices. Besides the monthly data fee, customers also pay a monthly access fee for each device connected to the account. Each plan includes unlimited calling and messaging.